Sunday, November 28, 2010

Simply "E" Coffee

We are excited to announce one of our new fundraisers - - Just Love Coffee Roasters. Just Love Coffee Roasters is a Fair Trade Certified company. What’s more is that the founder is an adoptive dad of 2 little girls from Ethiopia. Just Love Coffee Roasters is fair trade coffee helping orphans and their forever families. Portions from all purchases from Just Love Coffee go towards a building fund for an orphanage in Ethiopia. Additionally, adoptive families (that’s us!) can sign up and create their own on-line store, and $5.00 from each bag of coffee purchased from their store will go to offset adoption expenses for their individual adoption. Not only are you helping support the African farmers through Fair Trade coffees, and orphans who are in great need, but you are also helping to bring our daughter home. We named our online store front “Simply E Coffee” You can visit our storefront by clicking the logo on the right side of our blog, or by clicking here
What is fair trade certified coffee?
Fair Trade means an equitable and fair partnership between consumers in North America and producers in Asia, Africa, Latin America, and the Caribbean. The chief concern of the Fair Trade movement has been to ensure that the vast majority of the world's coffee farmers (who are small holders) get a fair price for their harvests in order to achieve a decent living wage.

Why is fair trade certified coffee important?
The United States consumes one-fifth of the entire world's coffee, making it the largest consumer in the world. But few Americans realize that agriculture workers in the coffee industry often labor in what can be described as "sweatshops in the fields." Many small coffee farmers receive prices for their coffee that are less than the costs of production, forcing them into a cycle of poverty and debt. Fair Trade guarantees to poor farmers organized in cooperatives around the world: a living wage (minimum price of $1.26/pound regardless of the volatile market); much needed credit at fair prices; and long term relationships.

How you can help us and Ethiopian farmers:
Visit our on-line store and purchase a bag (or 2) of coffee or sign up for the 2Buy2 Club. Each bag of coffee purchased on our on-line store will generate $5.00 towards our adoption travel expenses. Plus, you will be helping local farmers in Ethiopia through the fair trade cooperation, as well as help to build a school for an orphanage in Ethiopia. You can also order the coffee directly through us, if you would like.

You can get more information on the history and story of Just Love Coffee our on-line store or the website.

I'm sure if you visit our home over the holidays, you'll be sure to have a taste of our Simply E Coffee (Justlovecoffee)! 

Christmas is coming! Coffee makes a great gift! Especially if it’s a gift that gives back!

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